Website Content & Email Marketing
expert Copywriting for your website
lead collection forms
Automated Email Marketing Journeys
If you’re not sure what’s actually going to go on your website, or aren’t sure how to promote your business with email, then you might benefit from professional copywriting and email marketing services.
Before I built websites, I worked in marketing and communications. I have 15 years of corporate marketing, copywriting, and email automation experience, and can help you to craft your content in a way that helps you convert visitors, acquire leads, and generate more sales.
Turn your website visitors into leads and customers.
Copywriting & Email Services
Whether you’ve got no content, some content, or content you just don’t like very much, I’ll help you get it where it needs to be.
Copywriting
Full copywriting service: I’ll work with you to get a feel for the “voice” of your brand and get the tone just right. Your copy will be concise, compelling, and optimised both for your users and the search engines.
Edit & Proof
Use this service if you already have content, but would like it professionally edited, proofread, or optimised for SEO. Good copy can make a big difference in converting your website visitors into customers.
Email Marketing
Set up a newsletter subscription form on your site and start growing your email subscriber list. Email journeys can be automated to nurture your new leads and move them towards becoming a customer.
Do I need email marketing?
If you don’t already do any email marketing for your business, then I highly recommend you get started on building and growing an email list. Email is a really powerful part of your marketing toolbox.
Here are a few of the top benefits:
Your email subscribers actively filled in a form to become part of your list – i.e. they’re really interested in what you have to offer.
Your email list isn’t susceptible to external factors: it can’t be wiped out by a social media algorithm change or a Google update.
You can personalise the content of your marketing emails by segmenting your list and targeting people based on numerous filters.
And the best one: you can partially or completely automate your email marketing with tailored customer journeys that you only have to set up once. Then you sit back and let them auto-send to everyone who subscribes to your email list.
I’m happy to talk through your email marketing options, whether you already do some email marketing or aren’t sure which platform to use or where to start.
This is an area which many people struggle with, both in terms of figuring out exactly what you want to say, or how best to set up customer email journeys. And that’s before you’ve even navigated the fun-filled world of GDPR.
Simply get in touch and we can discuss the best options for you.